LAVİRKAKAHVE

Concept work. New beans, menu and prices, opening hours and barista series

Type
Concept work
Sector
Specialty coffee shop
City
Düzce
Slogan
“Freshly roasted coffee, every day.”
Concept workCoffee shop, V60 brew

How it works

We set up the Instagram account for a specialty coffee shop in Düzce. It runs on three series: new beans on the bar, menu and prices, opening hours and the barista.

Every new bean goes up with its origin, process, taste in the cup and price. On the menu post the best seller is written large, and the rest sit in a strip below with their prices.

Stories carry the day’s hours and a poll for next week’s filter coffee. The 10-second reel follows the new bean from the roaster to the cup, with its name and price on screen in the first seconds.

Lavirka is a concept brand. Prices, beans and the barista’s name are sample data.

Post series

Six posts. Each series has its own layout, so anyone scrolling the profile can tell the series apart at a glance.

Menu post: latte 185 TL, the other coffees with prices in a strip below
MenuLatte 185 TL
New on the bar: Ethiopia Guji, 145 TL as a V60
New beansEthiopia Guji, filter
Opening hours: weekdays 8 am–8 pm, weekends 9 am–9 pm
HoursOpen every day
Cold brew is back: 16 hours in cold water, 160 TL over ice
MenuCold brew is back
Barista introduction: on the bar in the mornings
BaristaBehind the bar
V60 filter: 15 g coffee, 250 ml water, 3.5 minutes
BrewingV60 filter

Stories and reel

The reel has sound. Tap it to play.

Story: open today 8 am–8 pm, two filter coffees on the bar
StoryToday 8 am–8 pm
Story poll: which bean do you want to try next week?
StoryPoll, next week’s filter
Reel · 10 sNew beans, with sound

Credits. Footage: Pexels licence. Music: Kevin MacLeod (incompetech.com), “Inspired”, CC BY 4.0.